How do you retain your real estate old customers?
How do you retain your real estate old customers?
The task of maintaining customers is not easy, as you need to make an effort to satisfy them, but at the same time it is less expensive and easier than obtaining new customers, and satisfying old customers may become your means of obtaining new customers.
Here are 6 ways you can keep your old customers...
1- Select special offers for old customers:
You can send some special messages to your old customers, with the best units allocated to them, or the best offers that no one else can get; To make them feel special and associated with your real estate company above all others.
2- Pay attention to customer departure signals:
Pay attention to your customers who have stopped dealing with you for long periods, and find out the reasons for this. Is it because of their interest in dealing with another real estate company? Or for another reason, and thus they will feel your interest in you, and this may increase their loyalty to your real estate company.
3- Reward your clients who bring you high profits (VIP):
Identify that category of customers who bring you high profits more than others, and make them feel special through some of their special offers and units allocated to them over other customers.
4- Accept customer opinions:
You will not know what the customer thinks without asking him, so it is important that you follow up with your customers and ask them about their opinions through studies or by asking them directly, and this will open doors for you through which you will know what you are missing in order to improve the course of your work.
5- Develop your real estate company:
Good companies need to improve from time to time; To improve the services you provide to your customers, and thus you remain their first choice always and forever, they do not need to search for more advanced or better performing companies.
6- Build personal relationships with your customers:
Despite the formal interaction between companies and their customers, the formation of some relationships and friendships leaves a strong impression on customers, so; Make sure to always shake their hands, send some greeting cards personalized with their names, and some gifts in kind.
One of the tools that can help you communicate effectively with your customers is the CRM system. Because it provides you with the ability to maintain all customer data, and the ease of communicating with them.
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